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Case Study

MEDICAL AFFAIRS ADVISORY BOARD

Creating Effective Resources - Top 5 Pharma

Case Study

COMMERCIAL ADVISORY BOARD

Accelerating Education & Adoption – Top 5 Pharma

Case Study

R&D ADVISORY BOARD

Pursuing a New Indication – Top 25 Pharma

Featured Updates

April 11, 2016
Pharma companies often recruit physicians to speak at events for the purpose of marketing specific therapies. These speakers' programs leverage the credibility of the physicians to promote a pharmaceutical product. Although there are policies and training in place with respect to speakers&rsquo...
March 23, 2016
The term “biomarker” refers to a measure of a biological state. Biomarkers are used to perform a clinical assessment, such as blood pressure, to monitor and predict health states in individuals. Biomarker-enabled research & development is maturing into a new methodology that allows ...
March 21, 2016
Speakers bureaus serve a critical function for pharmaceutical companies.  Healthcare professionals within targeted therapeutic areas are uniquely capable of educating physicians on new and existing therapies.  This proven method of information delivery improves patient care by heightening...
March 17, 2016
In a rapidly shifting healthcare environment, payers now sit at the epicenter, increasingly encouraged to make decisions about which drugs and treatments are prescribed. Their growing influence explains why previous marketing initiatives no longer get the best results. Market success now depends on...