For the health and life science industry, budgetary planning is no easy feat. What has worked in years past might not work in the future. However, as the healthcare industry continues (and will continue) to evolve, some things will remain the same. The speakers bureau has been a longtime tactic in a healthcare marketing plan. While it may have seen a decline in usage over the years, the speakers bureau has evolved and will remain instrumental in healthcare providers’ research and ongoing education.
The following article discusses the importance of speakers bureaus and why you should leverage them as an essential part of your marketing efforts.
Live events are preferred but due to travel constraints and cost, I do find this very beneficial.Commercial Lead